CreateTV.com

Art Direction • Graphic Design • Web Design

CreateTV.com
More often called "Your home for how to" genres and specials on cooking, travel, home improvement, gardening and arts and crafts. CreateTV reaches 46 million viewers nation wide, and is produced and distributed by APT, WNET and WGBH in association with NETA and PBS.

With a new rebrand of the Create logo, the website needed to reflect that new brand. This gave us the opportunity to redesign the entire site into a more comprehensive and responsive website. I directed and designed the site and worked closely with our developers and web team to create a more user friendly experience. We redefined menus, filters and links to provide breadcrumbs for our heavy content, which made the experience effortless. 

The redesign has proven successful with 2.1 million annual visitors and with over 500 recipes, tips and projects to share. Create's social media has grown on Facebook having 1,200 likes per month, Twitter 90K+ impressions per month and YouTube 100K+ views annually.

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